Tuesday, April 22, 2025
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Digital Marketing Course

Question Bank on Digital Marketing
  1. How long does SEO take?
  2. Why is keyword research important?
  3. Why is mobile SEO important? Is my site mobile friendly?
  4. What are meta tags?
  5. What are the best ways to locally optimize my site?
  6. What is Local SEO?
  7. What do you mean by Domain Authority
  8. What’s the difference between organic rankings and Google Ads?
  9. What’s a call to action, and how do I create it?
  10. What is lead generation?
  11. How dose web design affect SEO?
  12. What do you mean by Impressions in Digital Marketing?
  13. Why are image alt tags important?
  14. What are the different types of Digital Marketing?
  15. What are the most effective ways to increase traffic to your website?
  16. Define SEO.
  17. Explain keywords in Digital marketing? How important is it for SEO?
  18. What are the key areas where you can use keywords to optimize your site ranking?
  19. What are the different types of SEO?
  20. What are on-page and off-page optimization?
  21. Explain the role of Page Authority in SEO
  22. Name some useful Digital Marketing tools.
  23. Explain PPC or Pay Per Click advertising?
  24. Explain Google Adwords.
  25. Name and Explain some of the Google AdWords ad extensions?
  26. Explain a responsive web design?
  27. What is the difference between direct marketing and branding?
  28. What is the difference between SEO and SEM?
  29. Name some PPC (Pay-Per-Click) tools?
  30. How can you use social media for marketing?
  31. Explain the difference between Organic Marketing and Inorganic Marketing What is Content Marketing?
  32. Why is online marketing preferred more than offline marketing?
  33. How should companies measure Social Media Marketing Success?
  34. Explain how AdWords work.
  35. What are the four C’s of Digital Marketing?
  36. What are the 3 ingredients of Digital Marketing?
  37. Explain the process of order management system in an e-commerce portal
  38. Explain various types bidding options.
  39. Differentiate between AdWords and AdSense.
  40. What are the WebMaster tools?
  41. Name 3 email marketing tools.
  42. Explain the Key points to be kept in mind while developing video Ads
  43. What is the role of WordPress in Website development
  44. Explain various way to measuring the conversations
  45. Which is essential: the number of engagements or the likes/followers?
  46. What are the skills needed for Digital Marketing?
  47. Describe the sales funnel and why it is important to digital marketing.
  48. What is the difference between search engine optimization (SEO) and search engine marketing (SEM)?
  49. What KPIs do you use in social media reporting?
  50. What are the characteristics of “bad links”?
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